Opago is shaking up the short-term rental and student accommodation market with a strategic acquisition: Staykeepers' assets. This move signals Opago's commitment to becoming a major player in the short-term rental and student accommodation market, leveraging cutting-edge technology to deliver seamless living experiences. Let's unpack the details and explore what this means for residents, students, and property investors alike.
About Staykeepers
Founded in 2015, Staykeepers established itself as a go-to platform for safe and convenient short-term housing solutions. They catered to both residents and students, offering build-to-rent (BTR) and purpose-built student accommodation (PSBA) units. The platform has communication and logistic features that allow people to be matched with the right rental properties. The platform has communication and logistic features that allow people to be matched with the right rental properties. As a result, property owners and investors are able to maximise their occupancy rates and unused revenue streams.
A key target for Staykeepers was void properties. They went beyond simply addressing vacant properties in London; they filled a crucial gap in the housing market, providing more housing options during periods of low supply.
The Potential: Why Opago Saw an Opportunity
When Staykeepers announced their intent to discontinue operations, Opago recognised the potential offered by the assets of the proptech company. Opago proceeded to acquire all the trademarks, intellectual property rights, and company records of Staykeepers. The Vision? To leverage this acquisition to empower their own property management services and reach new heights in the short-term rental and student accommodation market.
Opago’s Managing Director, Erskine Berry, said that Staykeepers showed a huge potential that can be capitalised on as a business model. With the right administration and proptech expertise, Opago believes they can build on the successes of Staykeepers and improve on the challenges they faced before closing down.
Based on Opago's current platform, it's evident that it's able to bridge the gap between the rental market's demands and efficient property management services. By acquiring Staykeepers' assets, new markets can take advantage of efficient proptech solutions.
The Future: Shaping the Future of Short-Term Living
This acquisition sets the stage for an exciting future filled with increased value and opportunity for all. PBSA clients can unlock additional revenue streams through strategic short-term lets, while BTR clients can kiss vacant periods goodbye. Guests and tenants, meanwhile, will benefit from an expanded selection of modern, flexible accommodation options backed by Opago's renowned service standards.
Opago's team is diligently working towards creating a comprehensive proptech platform that seamlessly manages multiple properties and caters to various letting strategies. Their goal is to provide convenient, flexible, and tech-enabled housing solutions, empowering residents, students, and property investors alike.
This acquisition is a significant step towards Opago's vision of transforming the short-term rental and student accommodation landscape. With their combined expertise, innovative approach, and commitment to proptech solutions, Opago is poised to become a leading force in the industry, shaping the future of short-term renting.